- Bitmovin
Developers VidTech

Should You Build or Buy Video Analytics? The TCO for Streaming Services and OEMs

Analytics is one of the most essential systems for any video streaming platform. It gives engineering, product, and business teams the data they need to make smarter decisions, whether that’s improving playback, resolving viewer issues, optimizing ad delivery, or preparing for a high-profile launch. Without a strong analytics foundation, teams often end up reacting to…

- Bitmovin
Company News VidTech

NAB 2025: The trends propelling the video streaming industry forward

The dust has just about settled from the 2025 edition of NAB! As always, it was fantastic to see all of our customers, partners, and industry friends in Las Vegas once again and get a real sense of the trends that will shape the media and entertainment technology industry in the coming months. There’s no…

- Bitmovin
VidTech

Seven ways Bitmovin’s Analytics helps you get the most out of your encoding, player and ads

Bitmovin’s Analytics provides valuable insights that can take the performance and efficiency of your video streaming workflow to new levels. By leveraging Analytics, you can optimize encoding profiles, improve player performance, gain deeper understanding of audience behavior, and ultimately, deliver a superior viewing experience while managing costs effectively. This blog post will explore seven ways…

- Bitmovin
Company News VidTech

Forging Connections and Driving Innovation: Bitmovin Innovators Network at NAB 2025  

The video streaming industry thrives on collaboration, where sharing expertise and joining efforts lead to meaningful advancements. At Bitmovin, partnerships are not just part of our approach – they are central to how we create solutions that address the challenges faced by the Media & Entertainment industry. As NAB Show 2025 approaches, we are excited…

- Bitmovin
VidTech

The Essential Guide to SCTE-35 

Everything you need to know about SCTE-35, the popular event signaling standard that powers dynamic ad insertion, digital program insertion, blackouts and more for TV, live streams and on-demand video. *This post was originally published in January 2024. It was updated in January 2025 with information about Bitmovin’s new VOD SCTE 35 support What is…

- Bitmovin
VidTech

Multiview HEVC (MV-HEVC): Powering spatial video experiences and more

The world of video technology is constantly evolving, and one of the more interesting developments in recent years is the story of MV-HEVC (Multiview High Efficiency Video Coding). Even though it was added to the HEVC specification in 2014, MV-HEVC didn’t see much commercial use for almost a decade.  That changed when Apple launched the…

- Bitmovin
VidTech

3-Pass encoding enhances video quality, making every bit count

Introduction Bitmovin’s VOD Encoder is known for its quality, speed, and cloud-native ability to scale quickly and resiliently. Advanced features like split-and-stitch encoding with Smart Chunking,  Per-Title and 3-Pass encoding set it apart from other encoders on the market, in terms of both visual quality and bitrate efficiency. For our customers, it means lower costs…

- Bitmovin
VidTech

“Better Together” at IBC 2024: Elevating Streaming Experiences with Bitmovin Innovators Network

In a rapidly evolving media landscape, the importance of collaboration has never been clearer. At Bitmovin, we have long championed the belief that the best solutions emerge when industry leaders join forces. Our recent NAB 2024 showcase underscored this belief, and as we approach IBC 2024 in Amsterdam, we are excited to highlight how our…

- Bitmovin
VidTech

The Importance of Observability in Live Video Streaming

In today’s digital age, live video streaming has become an essential medium for communication, entertainment, and information dissemination. Whether it’s broadcasting live sports, conducting virtual conferences, or streaming a gaming session, the demand for seamless, high-quality live video has never been higher. However, ensuring a smooth streaming experience is no small feat. This is where…

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