The age of video is here, and it’s not going anywhere for a long time. Although we may not have reached the pinnacle of its growth, video content accounts for roughly 82% of all internet traffic as countless businesses have been adding it to their products and services to enhance the consumer experience. Although the…
There was a time when all you needed to build the best streaming experience was to create quality content and have a fast internet connection. However, with the explosion of over-the-top (OTT) platforms, the available options and viewers’ preferences have changed. This has caused an unprecedented segmentation of the OTT industry, as the needs of…
Advances in broadband and mobile technologies have made online video consumption an everyday experience for many internet users. Over sixty percent of US households subscribe to a video streaming service and global digital video viewership is on track to reach over three billion viewers by 2023. With this increase in demand, video content needs to be delivered…
The State of Streaming and Content Piracy In the last 10 years, over 100 unique streaming services have launched around the world, with a mass acceleration of new services launched in 2020 as a result of the pandemic. This growth in new services shows no indication of slowing any time soon, as new niche verticals…
Spatial audio aims to place you at the center of a three-dimensional listening experience. Done right, it goes beyond regular stereo audio, surrounding you with sound and fully immersing the listener. With many real-world music venues closed down due to COVID, it is a great way to make you feel like you’re out of your…
Distributing video content in 2021 can be a nightmare considering the number of different platforms and devices that exist today. OTT (over-the-top) devices are rapidly diversifying and allowing customers to use lower-priced devices for streaming content. In this article, I’ll walk you through some of the major OTT devices and platforms, how they’ve changed over…
The demand for high-quality video continues to grow at a steady pace Streamed video content has been on a constant trajectory of growth over the course of the past 5-10 years. However, the demand for even more content, services, and supported devices ballooned throughout 2020 as a result of the COVID-19 pandemic, with an average…
With the increase in demand for premium content, you’re being pushed to deliver content faster, with increasingly crisp picture quality. To keep up, video industry leaders have to explore ways to take advantage of the luminance, contrast, and color gamut that HDR offers. You’re probably familiar with HDR (high dynamic range) technology. Its brightness, color…
As of 2021, video technology has gained tremendous popularity, with no clear indication of slowing growth. With roughly 82% of consumers (in the US) owning at least one internet-connected device and 60% of adults watching a video on a connected device, it’s clear that a vast majority of individuals are seeking an engaging video experience. …
We’re currently living in the golden age of information, data, and analytics, but I don’t necessarily need to tell you that. The caveat of living in a golden age of anything is that there often is an over-abundance of a certain resource – in the case of our audience and customers, that’s video data. And…
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