
VOD ENCODING
Per-Title Encoding
Efficiently encode video, maintaining the highest visual quality with a customized adaptive bitrate ladder.

Benefits
Simplified workflows
Automatically analyze the complexity of every file and create the ideal adaptive bitrate (ABR) ladder to maximize quality of experience for each video.
Improved QoE
Create higher quality video at up to 70% lower bitrates than the competition at the same resolution, making your HD and 4K content available to a wider audience.
Reduced costs
Decrease your storage footprint and CDN egress costs by up to 80% without sacrificing quality by eliminating unnecessary variants from your ABR ladder.
Use Cases

Efficiently handle content with varying complexity
Avoid a one-size-fits-all approach to encoding; don’t be left sacrificing quality for some of your videos and wasting data on others.
Explore new codecs and workflows
Skip the tedious benchmarking and trial and error phase that comes with adding a new codec and optimizing its settings.
The industry’s most flexible
Per-Title Encoding solution
- Configured for both AVOD and SVOD use cases
- Pristine premium content without breaking the bank
- Control storage and delivery costs without impact on visual quality
- No configuration required, available in a single request with Simple Encoding API
- Highly customizable – configure upper and lower bitrate bounds, define ABR ladder rungs and take advantage of multi-codec support


Best-in-class ABR ladder integrity means best QoE for viewers
- For every resolution of a given video, there is a bitrate where visual quality reaches its peak and when plotted on a graph, the points where quality is maximized form a “convex hull”.
- Bitmovin’s Per-Title Encoding beats the competition when it comes to ABR ladder integrity, meaning fewer visual quality drops, less noticeable switches between variants and an overall better quality of experience for viewers.
Frequently asked questions
What is Per-Title Encoding?
Per-Title Encoding is a video encoding technique that customizes encoding settings for each individual video to optimize visual quality without wasting overhead data.
How does Per-Title Encoding work?
Per-Title Encoding analyzes the complexity of a video file and determines the encoding parameters needed to maintain the highest level of visual quality together with the most efficient adaptive bitrate ladder.
What are the benefits of Per-Title Encoding?
Per-Title Encoding can increase visual quality while using the same amount of data when compared to traditional encoding techniques. Per-Title Encoding can also be used to lower bitrates, providing storage and delivery cost savings, while maintaining the same visual quality as traditional encoding.
What types of content benefit most from Per-Title Encoding?
HD and higher resolution content (especially 4K and 360) and longer form content with varying complexity will benefit the most from Per-Title Encoding. For short-form content like ads or time-sensitive workflows, the added time for complexity analysis may outweigh the benefits.
Which codecs are supported with Per-Title Encoding?
Bitmovin’s Per-Title Encoding can be used with the following codecs: H.264/AVC, H.265/HEVC, VP9 and AV1
WHITEPAPER
Choosing a Per-Title
Encoding Technology
Streaming and encoding expert Jan Ozer evaluated several Per-Title encoding technologies, providing his results and analysis in this report. Read more to learn why he chose Bitmovin as the best solution.
“What was particularly impressive was that Bitmovin performed well with all types of videos…” – Jan Ozer

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