AI Contextual Advertising is Bitmovin’s latest innovation, empowering streaming platforms to boost ad engagement and maximize revenue. This AI-powered solution analyzes video, audio, and text in real time using Bitmovin’s Encoders to “visualize” the content. The contextual data is then passed to the Bitmovin Player, which leverages the API to request relevant ads from the ad server. By aligning ads with on-screen content, it enhances relevance, improves engagement, and elevates the viewing experience.
Demo
Core Benefits of AI Contextual Advertising
AI-Driven Contextual Intelligence
Analyze video, audio, and subtitles in real-time
Enable ads aligned with content themes and scenes
Provide data-driven insights to enhance targeting precision
Make content available faster in better quality with Bitmovin’s encoder
Engage Viewers More Effectively
Seamlessly integrate ads into the viewing experience
Match ads with what viewers are watching
Increase viewer satisfaction with highly relevant ad placements
Ensure seamless ad playback with Bitmovin Player, preventing buffering and disruptions.
Boost Conversion Rates & Drive Revenue
Drive higher click-through rates with relevant ads
Unlock new revenue through increased engagement
Maximize ROI with smarter ad placement that improves conversions
Prevent playback issues with real-time Analytics
Unlock early access to Bitmovin’s AI Contextual Advertising and join our AI community for insights and updates on the latest in streaming innovation
Streaming workflow with AI contextual Advertising
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