As the OTT/Streaming market continues to rapidly grow across Russia, Okko is taking aggressive action to improve the viewing experience of its users. Working with Bitmovin to implement a new 4K Dolby Vision video solution as well as reworking existing content for optimised 4K and HD viewing experiences Okko is bringing the highest resolutions available to a wide audience.
Okko will also be making great use of Bitmovin’s proprietary Per-Title encoding algorithm to really optimise the users viewing experience while at the same time reducing overall video bandwidth usage.
In addition, with the new solutions, Okko can now provide much more UHD content for Smart TV and all other devices, increasing the availability of premium content for customers across all of Russia
“Bitmovin is proud to partner with Okko, as Video on Demand continues to boom across Russia,” said Chris Milne, Sales Director EMEA of Bitmovin. “With Bitmovin’s tools and solutions, Okko’s customers will have an improved experience, so that they can enjoy their content no matter where they are, or what device they are using.”
“Okko is happy to announce partnership with Bitmovin. We believe that new features and coding algorithms will help us to strengthen Okko’s position as a technological leader among VoD services and provide our clients with even better customer experience,” said Yana Bardintseva, CEO of Okko.
“As the company that provides software solutions for improving the visual quality, online video user experience, and the cost-efficiency of running OTT video business, we share the same values as Bitmovin. To deliver solutions that will help our customers to grow the business and gain more happy users,” said Andrei Klimenko, CEO at Teleport Media. “This is why we work hand-in-hand with Bitmovin on the Russian market and are happy to welcome Okko as our first joint customer.”
Built for technical professionals in the OTT video market, Bitmovin’s software solutions help you optimize customer operations and reduce time-to-market, resulting in the best viewer experience imaginable. This is achieved through our device reach, flexible and scalable integration, and commitment to supporting our customers. Learn more at www.bitmovin.com.
Okko multimedia service is one of the largest Russian VoD services, leader in EST. The service was launched in 2011, and today operates on all key platforms, such as Smart TV, mobile (IOS & Android), Apple TV, PlayStation 4, and online web (PC). Okko’s monthly audience is 17 million people.
Okko users can buy and download their favorite movies in high quality (UHD/4K, HDR), rent content for 48 hours or buy a subscription and watch it through the Okko application on Smart TV, the mobile app, or via okko.tv. The service library contains approximately 70,000 popular shows, series and movies from world-famous film studios such as Walt Disney Pictures, Paramount Pictures, 20th Century Fox, Warner Bros, Sony Pictures, Universal Pictures, as well as leading European and Russian TV and film producers.
The service now also offers a set of thematic subscription packages, including the popular series from AMEDIATEKA and START, a selection of Russian movies, international blockbusters, art-house and children’s content. In 2019 Okko’s turnover grew by 76%, amounting to 4.4 billion rubles (Okko’s turnover in 2018 was 2.5 billion rubles). Since its launch in 2011, over 41 million users have registered with the service.
About Teleport Media
Founded in 2016, a member of the Skolkovo community, Teleport Media is developing the leading peer-to-peer content delivery solutions for the online video industry. More than 2 million viewers watch online video with the help of our service. As the most scalable solution on the market, Teleport Media delivers up to 80% of video traffic during the most intense online events like sports, movie premieres, online concerts and live shows, keeping the consistently high quality for millions of concurrent viewers.
Brands2Life on behalf of Bitmovin (e) [email protected]