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Widevine & PlayReady DRM in the Bitmovin HTML5 Player

Written by:

December 10th, 2014
Gerald Zankl is the Director of Sales for EMEA at Bitmovin, a company that provides cutting-edge online streaming solutions for high-quality adaptive bitrate video, with a focus on MPEG-DASH & HLS. Mr. Zankl's experience in sales and marketing includes positions with a variety of international companies including Atos and Infineon. He joined Bitmovin as Sales and Marketing Manager in 2014. His focus is on Enterprise Sales with direct selling efforts to media companies, system integrators and broadcasters. He is also leading the team for international demand generation and is responsible for sales development activities. 

Bitmovin Releases Widevine & PlayReady DRM Support using MPEG-CENC within HTML5 for its MPEG-DASH – HLS Player

Bitmovin provides single player alternative for premium content providers, enabling DRM support for (mobile) HTML5 platforms, including major DRM systems such as PlayReady and Widevine, as well as MPEG-DASH playback within Flash as fallback solution.

Currently, major changes are happening in the DRM market, caused by the decline in use of NPAPI plug-ins such as Silverlight – and thus also the removal of the leading DRM system PlayReady – from Google’s Chrome browser early next year. This puts nearly all premium content providers in a bad situation, as they have to switch technologies and find a future-proof solution within weeks. This means that premium streaming media publishers will not be able to rely on Microsoft PlayReady DRM to secure their content on the Google Chrome platforms on PCs and Android devices. This requires them to re-evaluate their content protection and streaming platform strategy, find future-proof solutions and switch technologies in the short term.

Bitmovin provides the answer today – announcing the addition of DRM capabilities to its Bitmovin Adaptive Streaming Player for HTML5 and Flash, allowing premium content providers to continue to manage and protect their premium Live and On-Demand streaming services on HTML5-based platforms (such as Google Chrome and Android, Internet Explorer 11 on Windows 8) with standards-based, flexible and future-proof DRM support. In addition to the HTML5 supported platforms, Bitmovin also provides Flash-based fallback solutions for DRM protected MPEG-DASH content for other platforms – such as older versions of Internet Explorer – from a single vendor solution.

For many content providers, MPEG-DASH has emerged as the technology of choice. Therefore DASH project roll-outs accelerate, as HTML5 MSE/EME with Widevine DRM, ranks top in the list of viable alternatives. Furthermore, MPEG-CENC makes it possible to support separate DRM systems with one version of protected content and HTML5 EME is based on the HTML MSE for MPEG-DASH based content. So this combination gives content providers additional arguments to move towards MPEG-DASH as an international standard, as well as an approach with full flexibility on the streaming, DRM and CDN side.

On top of providing flexible DRM capabilities in a single player for any platform, Bitmovin’s player provides a single codebase solution built from the ground up that delivers advanced bitrate adaption performance, which outperforms existing solutions such as Smooth Streaming or Apple’s HLS. On top of this, Bitmovin leverages the benefits of MPEG-DASH, enabling you to use audio and video separately, as well as multiple audio languages and versions, Live and On-Demand streaming up to 4K/UHD resolutions, proven interoperability with a wide range of leading encoding platforms, multiple audio/language and subtitles/caption support, DVR features such as Pause/Seek and detailed reporting on users, usage and QoS metrics.

You can see and test the Bitmovin Adaptive Streaming Player in our player demo section.