Product Updates

Introducing Bitmovin Playback

Adam Massaro
. 2 min read
- Bitmovin

In the latest news from Bitmovin, we will launch the first category product suite at IBC focused on ensuring Playback for audiences across devices and simplifying deployment and optimization for developers. 

Why Does This Matter?

Guaranteeing Playback quality is challenging, especially when development teams have multiple priorities they have to account for before they launch streaming platforms. Building video playback into apps, for example, can take many hours, depending on the workflow and tools your team has at hand. Additionally, it would typically take multiple partners to provide a complete picture of how your streams perform across devices, resulting in a higher expense for your team.

What Use Cases Does Bitmovin’s Playback Solution Help Solve?

  • Ease of use with our industry-leading player and thorough API documentation enabling developers to quickly deploy and focus on other initiatives
  • Ensuring Playback quality across any major device with native SDK support
  • Increasing operational efficiency and optimization with a fast feedback loop between our Stream Lab, Player & Analytics products
- Bitmovin

What does the Playback Category Include?

Stream Lab – Automated Testing

Gain access to test your streams on over 22 physical devices in real streaming scenarios with transparent reporting on Playback quality without needing to go live first.

Player – Quick Deployment and Advanced Features

Configure and tailor Bitmovin’s trusted Player to your workflow needs while ensuring customer satisfaction through features such as customizable ABR, offline playback, and integrated DRM.

Analytics – Optimizing the User Experience

Our Analytics empowers you to take action by monitoring viewer experience with actionable reporting insights.

Would you like to see a Demo?

We are showcasing our Playback Products at our booth in IBC from September 9 – 12th in Hall 5 at Stand #C68. Book a meeting with us today or stop by the booth, and we will be able to take you through all the benefits!

Adam Massaro

Adam Massaro

Product Marketing Manager

Adam Massaro is the Product Marketing Manager at Bitmovin, focusing on everything related to the Bitmovin Player and the Streams products. He’s been in the industry for over six years and drives Go To Market efforts across the Player, Streams, and many more of our solutions.

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